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Bio
Marcos Esteve Pamias is a Spanish farmer, mechanical engineer, and full-stack developer leading a cutting-edge precision agriculture initiative on his family's 220-hectare farm in Valdorba, northern Spain. Specializing in wheat, barley, and oats, he integrates advanced technologies to enhance sustainability and efficiency in farming practices.
Marcos transitioned from organic to precision farming in 2017, aiming to reduce environmental impact and resource use. His approach includes:
Drone and Satellite Imagery: Utilizing multispectral drones and platforms like PIX4Dfields and SatAgro to monitor crop health and identify issues such as weed infestations.
Targeted Applications: Creating prescription maps for variable-rate applications of herbicides and fertilizers, leading to significant cost savings and reduced chemical usage.
Real-Time Weather Data: Employing iMETOS 3.3 weather stations to optimize spraying times and improve decision-making based on localized forecasts.
These practices have resulted in a 56% reduction in herbicide costs and enhanced overall farm sustainability. Beyond farming, Marcos contributes to agricultural innovation by developing a virtual fertilization advisor to further optimize nutrient applications.
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Alfonso Chico de Guzmán
La Junquera is a pioneering regenerative farm located in the Altiplano region of Murcia, southeastern Spain.
Spanning approximately 1,100 hectares, it stands as one of Europe’s largest regenerative agriculture projects, operating in one of the most desertified areas of the Iberian Peninsula. La Junquera transitioned to organic farming in 2010 and adopted regenerative practices in 2015. The farm's methods focus on restoring soil health, enhancing water retention, and boosting biodiversity. Key practices include:
Soil Regeneration: Utilizing cover crops, vermicomposting, and minimal tillage to improve soil fertility.
Water Management: Constructing swales, ponds, and sediment traps to capture and distribute rainfall efficiently.
Biodiversity Enhancement: Planting native species, establishing wildlife corridors, and integrating livestock like the endangered Murcian-Levantine cow to promote ecosystem balance.
These efforts have led to a significant increase in soil organic matter, from 2% to 6%, and the restoration of 2,500 hectares of degraded land.
Besides their farming efforts, La Junquera hosts the Regeneration Academy, led by Yanniek Schoonhoven, offering educational programs in agroecology, soil conservation, and sustainable farming.

Francesco Piattelli Palmarini
Agricola Maraviglia is a small-scale, regenerative olive farm located in Monte San Savino, Tuscany, Italy.
Founded in 2019 by Francesco Piattelli Palmarini, the farm is dedicated to producing high-quality, organic extra virgin olive oil (EVOO) while restoring abandoned groves and promoting sustainable agriculture.
The farm produces a traditional Tuscan blend of Moraiolo (70%), Frantoio, and Leccino olives. The resulting EVOO is cold-pressed and unfiltered, offering a robust flavor profile with a balance of bitterness and spiciness. Agricola Maraviglia's olive oil has received multiple accolades, including Gold Awards at the NYIOOC World Olive Oil Competition.

Joost de Willebois
Joost de Willebois is the founder and owner of Domaine J. de Villebois, a family-run winery in France's Loire Valley.
Originally from the Netherlands, Joost descends from a French lineage dating back to 1180. In 2004, he and his wife, Miguela, acquired a 10-hectare vineyard in Mareuil-sur-Cher, marking the beginning of their winemaking journey.
They focused on producing Sauvignon Blanc, aiming to become specialists in this varietal within the Loire region. Over the years, the domaine expanded its reach across key appellations like Sancerre, Pouilly-Fumé, and Menetou-Salon.
Joost transitioned from a career in finance to dedicate himself fully to winemaking, emphasizing sustainable practices. Today, Domaine J. de Villebois is recognized for its high-quality Sauvignon Blancs and commitment to environmental management.
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